Happiness is to learn something new every day

And this is what I learned today, starting at 26:30 into this speech:

So…dopamine isn’t about reward, it’s about the anticipation of reward. And if you block the dopamine rise from occurring you won’t get the work done, which means that dopamine isn’t only about the anticipation of reward, it’s also about goal-directed behavior. Perhaps most interesting of all: if a “maybe” is introduced into the equation, i.e. if you don’t get the reward 100% of the time, your dopamine will increase even more. So there you have it, the reason we are suckers for playing lotteries, slot machines and other games of chance.

Do watch the whole clip and just bask in the genius of Robert Sapolsky. And, not the least, in the fact that someone who is one of the most outstanding professors at the second best university in the world can look this cool.


One thought on “Happiness is to learn something new every day

  1. A says:

    Det här är så intressant! Psykologerna kallar det väl intermittent förstärkning/slumpmässig belöning? Konsten att skapa ett beroende. Eller ah, konsten att knyta någon till en relation eller ett beteende. Det är ju som alla vet vetenskapligt bevisat (många gånger) att vi blir mer beroende av en kärlekshistoria med oförutsägbara besvikelser/belöningar än en relation som är förutsägbar/helt trygg – även om den senare ju gör oss mer lyckliga. Märkligt att det inte pratas mer om det här i reklamvärlden…

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s